This past Sunday, when I checked-in with you regarding what kinds of Indie Epublishing topics you need more information on, y’all asked some terrific questions! Thanks bunches for all your over the moon superfab ideas!
Joanne Phillips asked:
I would love to read about tried and tested methods of reaching readers, which are achievable by indie authors with other commitments – i.e. kids, jobs, (lives) etc. How much time should we spend on Twitter, really, and is this the absolute best use of our time? How do we realistically market our books, and ourselves, and still find time to write the next book, and the next, and so on?
First of all, it’s not about marketing your books, it’s about connecting with readers, and you do that by connecting with people.
And they do that these days on Social Media Sites.
I thought it might be helpful if I let you in on a little secret to my success, which happens to answer Joanne’s question.
Are you ready?
How much time do I spend on Social Media (including Twitter, Facebook, Goodreads, Google+, Pinterest, etc.) and Blogging each day?
1 and 1/2 hours Tops
I’m totally not kidding either…that’s it!!! Just one to one and a half hours per day.
So even though, my #1 Goal is to Reach Readers, it takes me only about 90 minutes each day to do that at the levels I feel are necessary to sustain the growth rate I’m after.
The key is that I do this EVERY DAY!!!
Even when I’m on vacay, I still Tweet, do Facebook Updates, Pin on Pinterest and comment on various blogs.
Here’s the breakdown of that one and one half hours:
1. 45 minutes to one hour of writing new blogs (which I use as warm-ups for writing new pages in my current WIPS – works in progress) and commenting on previous blogs
2. 30 to 45 minutes per day on Twitter, Facebook, Pinterest, Google+ and Goodreads combined
I also vary my schedule. For example, many of you know that I’m an up with the roosters and chickens gal but a total waste after sundown. A couple of nights per month, however, I’ll stay up late and chat with the night owls and catch-up with many of my international readers too!
Not only do I vary my schedule, I also spread out the 30-45 minutes of social media per day into bite-size morsels of fun.
For example, if I’m waiting on the microwave, I Tweet and Facebook. Waiting on my DH at a Dr’s Appointment? I Tweet and Facebook. Waiting on my nieces and nephews in various carpool lines? I Tweet and Facebook. Dinner in the oven and table set? I Tweet and Facebook. Commercials on TV? I Tweet and Facebook. Watching America’s Got Talent (AGT)? I’m Tweeting and Facebooking about AGT, using hashtags to join other peeps who luuuvvv AGT! Take a great photo with my iPhone while out and about? I Tweet and Facebook it. Find a new superfab Bitchy Sign? Repeat after me…Tweet and Facebook it.
Explaining it in morsels makes it much more fun and doable, right?!
And fun is the key to being able to maintain my hour to hour and a half per day. I have a ball connecting with my readers this way! And it does pay off in sales. As my following grows on all kinds of social media sites, so are my sales!
Here are some posts I’ve done here on The WG2E about how I make the most of all these social media sites and continue to build my readership:
In addition, in just a few days, I’ll release my next non-fiction book 10 Years and 24 Hours to Indie Epublishing Success, in which I’ll treat you to all my secrets to Epublishing Success including how I now reach over 10,000 new readers each month!!!
It’s Your Turn, WG2E-Land: How much time do you spend on social media and blogging each day? And which sites do you feel allow you to connect best with your readers?
The Best of Social Media Time Wishes — D. D. Scott